CAR Certification

Certified Automotive Remarketer (CAR) Program Overview

The mission of CAR is to enhance and promote the profession of Vehicle Remarketing by providing the premier credential in the industry. Curriculum includes 20 courses in five units:

1. Remarketing Channels 2. Pre-sale Activities 3. Actual Sale Activities 4. Post-sale Activities 5. Legal, Ethics and Terminology

Candidates must have a minimum of three consecutive years of experience in the vehicle remarketing prior to taking a test. A test may be given only for courses where the student has enrolled and paid the appropriate fee. Testing may be requested at remote locations to be facilitated by a proctor.  Proctor’s can be individuals who are already Certified Automotive Remarketers as long as the person taking the exams does not work for the same company or is related to the proctor.  Another source of proctors is professional educators (K-12, College) who are familiar with testing protocols.  Another option is a local community college where a test monitor can be utilized. Please contact the Executive Director of the association if you wish to arrange for remote testing. Testing opportunities will be available at all annual National Remarketing Conferences. Candidates have three years to complete testing for all 20 courses from the time that the candidate enrolls in the first course. The IARA Certification Committee will evaluate candidate applications and determine eligibility. Applications are available online. CAR designations will be awarded during a formal ceremony at the IARA Summer Roundtable event. Certification is valid for three years and will need to be renewed every three years by passing a 40 question recertification exam.

CAR courses may be purchased as an entire set of 20, by Unit, or individually. To enroll and purchase a CAR course, Unit, or the entire set, view the list below and select “Member” if you are an IARA member, or “Non-Member” if you are not. To learn more about how to become a member of the IARA, visit our Membership section. You may also click on any of the CAR courses to learn more about the courses themselves. Download the CAR Handbook (PDF).

Overview of CAR Course Units

Remarketing Channels

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CAR-1: Driver/Employee
CAR-2: Dealer
CAR-3: Online Auction
CAR-4: Physical Auction

Pre-sale Activities

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CAR-5: Verification Transportation Grounding
CAR-6: Reconditioning
CAR-7: Lease Maturity
CAR-8: Marketing
CAR-9: Services-History Reports/Finance and Warranty
CAR-10: Repossession

Actual Sale Activities

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CAR-11: Dealer/Auction Selection
CAR-12: Branding and Certification
CAR-13: Pricing and Guidebooks

Post-sale Activities

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CAR-14: Arbitration
CAR-15: Title Process
CAR-16: Benchmarking
CAR-17: Factors Influencing Resale Values
CAR-18: Arbitrage

Legal, Ethics, and Terminology

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CAR-19: Legal and Ethics
CAR-20: Terminology


Continuing Education

The IARA CAR designation is valid for three and one-half years. After two and one-half years, the twelve month CAR Continuing Education period commences in order to be re-certified. If not completed after three years and six months, the certification lapses. Click here to download details about re-certification.


Your feedback on the process, the courses, and suggestions for improvement are encouraged and welcomed. The IARA is proud to be able to offer an opportunity for self- improvement and education within the remarketing industry. Thank you for taking advantage of this opportunity and we hope you enjoy the learning experience. Please submit comments to the Director of the IARA.


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